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Spa & WellnessThe Wellness Nook

Ladies Mobile Spa

Ladies-only mobile spa services delivering professional treatments at home.

#Mobile Spa#Local Ads#Client Acquisition

Performance Snapshot

Return
7x
Conversion Rate
15%
Partnership Duration
8 Months

01. The Challenge

Before working with us, our partner struggled with low-quality leads and mostly men, far locations, and people who weren’t her target audience. Bookings were inconsistent, and communication with her previous agency was almost non-existent.

02. The Solution

We rebuilt her local ads with a clear focus on her real target audience, service radius, and gender filters. Most importantly, we kept daily communication to optimize based on what she was seeing on the ground. By the end of the first week, she noticed a clear improvement in lead quality and started filling her booking calendar. Note: results vary by business, some niches simply need more time to optimize.

Because The Wellness Nook specializes in women-only, in-home spa treatments, it was essential to reach users who value convenience, privacy, and personalized care. We tuned the campaigns to reflect that unique value.

Instead of broad spa messaging, we helped craft ad angles that emphasized “massage in your home,” “no traffic or commute,” “safe female-only therapists,” and “relaxation at your doorstep.” This resonated strongly with women looking for comfort and discretion. As a result, messages came from the right people, women within coverage areas, and booking costs and conversion rates improved quickly.

What made the biggest difference was how closely Digitopia worked with us. Their communication was constant, they genuinely cared about our results, and it showed! Our bookings became consistent and the leads finally matched our audience.
Rita
Owner, The Wellness Nook

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